Core Lessons 7 Lessons Introduction (2 mins) Start 01 - Perform Keyword Research (10 mins) Start 02 - Create Your First Campaign (12 mins) Start 03 - Clone Campaigns (6 mins) Start 04 - Bonus: Contact Google Support (3 mins) Start 05 - Create ad extensions (11 mins) Start Next Steps (2 mins) Start Extras 5 Lessons Add negative keywords Start Use a sensible campaign naming convention Start Geo-modified and Geo-targeted campaigns Start Setup campaign columns (& a quick peek at search terms) Start Reviewing a first week of €5/day spend Start